EFFECTIVE DATE: APRIL 1, 2022

Friday’s Dog (USA) Inc. (“Company,” “we,” or “us”) respects your privacy. This Privacy Notice describes the types of information we may collect from you when you visit any Company-owned websites and domains, including fridaysdog.com or use our mobile applications, or use our other products and services that include an authorized link to this Privacy Notice (collectively, the “Services”). This Privacy Notice describes (i) how we use the information we collect, (ii) with whom we share it, (iii) how we protect it, and (iv) the choices we offer you regarding our collection and use of such information. We are constantly working to improve our administrative, technical, and physical safeguards to protect your personal information.

PLEASE NOTE: BY USING OUR SITES, YOU CONSENT TO THE TERMS AND CONDITIONS OF THIS PRIVACY POLICY AND TO OUR PROCESSING OF INFORMATION FOR THE PURPOSES STATED BELOW. IF YOU DO NOT AGREE TO THE TERMS AND CONDITIONS OF THIS PRIVACY POLICY, PLEASE DO NOT USE OUR SITES.

1. Information We Collect

Where We Collect It From.

We may collect personal information about you, meaning information that can uniquely identify you, from various sources, such as:

  • Directly from you when you use the Services, such as when you register for an account, access certain features or content, or order products;
  • Social networks through which you may access the Services or otherwise interact with us; and
  • Our parents, subsidiaries, affiliates, service providers, business partners, and other third parties.

What We Collect.

The personal information we collect about you may include, without limitation:

  • Contact information, such as name, postal address, email address, and phone number;
  • Dog demographic information (breed, name, age);
  • Login information (username, password); and • Payment and financial details, such as credit card information of alternative pay method (e.g. PayPal, Google Pay, Amazon Pay).

Automatic Collection.

When you use the Services, we may also collect certain information by automated means, such as cookies. A “cookie” is a text file that websites send to a visitor’s computer or other Internet-connected device to uniquely identify the visitor’s browser or to store information or settings in the browser. We may also use third-party analytics tools (such as Google Analytics) that collect information about use of the Services and user traffic. The information we collect by automated means may include, without limitation:

  • Information about the devices you use to access the Services (such as the IP address and the type of the device, operating system, and web browser);
  • Dates, times, and duration of use of the Services (including whether you are a repeat or first time visitor); and
  • Information on actions taken when using the Services (such as page views, website navigation patterns, and items added to your online shopping cart but not ultimately purchased).

Statistical Information.

The information we collect automatically is statistical data and may include personal information. It helps us to improve and personalize our Services, including by enabling us to identify and authenticate users.

2. How We Respond to “Do Not Track” Signals.

A do not track signal (“DNT”) prevent web applications from tracking you, you can learn more about DNT at https://allaboutdnt.com.

Your web browser may let you choose your preference as to whether you want to allow the collection of information about your online activities over time and across different websites or online services. We honor the preferences you may have set in your web browser regarding such collection of your information.

3. Third-Party Use of Cookies and Other Tracking Technologies.

Some content or applications available through the Services, including advertisements, may be served by third parties. These third parties may use cookies alone or in conjunction with other tracking technologies to collect information about you when you use the Services, such as your IP address, pages you visit, and when you view a page or open an email in which a tag is embedded. They may use this information to provide you with interest-based (behavioral) advertising or other targeted content and for other purposes. We do not control these third parties’ tracking technologies or how they may be used. The information practices of these third parties are governed by their own privacy policies and are not covered by this Privacy Notice. If you have any questions about an advertisement or other targeted content, you should contact the responsible provider directly.

 

4. How We Use the Information We Collect

 

We may use information we obtain about you to:
  • Process orders you place and complete other transactions you have requested using the Services, and provide you with products and services you request;
  • Send you information or materials you request;
  • Respond to your questions and comments and provide customer support;
  • Communicate with you about our products, services, offers, and promotions;
  • Protect against and prevent fraud, unauthorized transactions, claims, and other liabilities, and manage risk exposure, including by identifying potential hackers and other unauthorized users;
  • Enforce our Terms of Use
Combined Information.

We may combine the information we collect with publicly available information and information we receive from our parent, affiliate, or subsidiary companies, business partners, and other third parties. We may use that combined information to enhance and personalize your experience with us, to communicate with you about products, services, and events that may be of interest to you, for promotional purposes, and for other purposes described in this Privacy Notice.

Other Uses. We also may use the information we obtain about you in other ways for which we provide specific notice at the time of collection.

 

5. Disclosure of Information


Who We Disclose To.

  • We may disclose aggregated information about our users, and information that does not identify any individual user, without restriction. We may disclose personal information about you:
  • To contractors, service providers, and other third parties we use to support our business and who are bound by contractual obligations to keep personal information confidential and use it only for the purposes for which we disclose it to them;
  • To comply with any court order, law, or legal process, including to respond to any government or regulatory request;
  • To enforce or apply our Terms [https://fridaysdog.com/pages/terms-and-conditions] and other agreements;
  • If we believe disclosure is necessary or appropriate to protect the rights, property, or safety of Company users of the Services, or others; To third parties to market their products or services to you if you have not opted out of these disclosures; and With your consent: We also reserve the right to transfer your personal information to a buyer or other transferee in the event of a merger, divestiture, restructuring, reorganization, dissolution, sale, or other transfer of some or all of our assets, equity or similar transaction. Should such a sale, merger, or transfer occur, we will use reasonable efforts to direct the transferee to use your personal information in a manner that is consistent with our Privacy Notice.

 

6. Data Security.
We have implemented measures intended to protect your personal information from accidental loss and from unauthorized access, use, alteration and disclosure. Please note that the electronic transmission of information is not completely secure. We cannot guarantee that the security measures we have in place to safeguard personal information will never be defeated or fail, or that such measures will always be sufficient or effective. Any transmission of personal information is at your own risk.

 

7. Your Choices.
We offer you the following choices about the information we collect from you and how we communicate with you:

 

• Cookies

Most browsers will tell you how to stop accepting new cookies, how to be notified when you receive a new cookie, and how to disable existing cookies. Please note, however, that without cookies you may not be able to take full advantage of all of the features of the Services.

 

• Promotional Communications

If you do not want us to use your contact information to promote our products or services, you can opt out by logging into your account and adjusting your user preferences in your account profile.. If you have received a promotional email from us, you can also opt out of receiving future promotional emails from us by following the unsubscribe instructions contained in such email.

 

• Web Analytics

You may opt out of the aggregation and analysis of data collected about you on our website by Google Analytics by visiting https://tools.google.com/dlpage/.

 

• Disclosure of Personal Information for Third-Party Advertising

If you do not want us to share your personal information with third parties for their own promotional purposes, you can opt out by logging into your account and adjusting your user preferences in your account profile.

 

• Third-Party Tracking

Although we do not control third parties’ collection or use of your information to serve interest-based advertising or other targeted content, a number of these third parties may provide you with ways to choose not to have your information collected or used in this way. You can opt out of receiving targeted advertisements from members of the Network Advertising Initiative by visiting http://www.networkadvertising.org/ choices.

8. Accessing and Changing Your Information.

You can review and change the personal information associated with your account by logging into your account and visiting your account profile page.

 

9. Children Under the Age of 13.

The Services are not directed to, and we do not knowingly collect or solicit personal information from, children under the age of 13. If we learn we have collected or received personal information from a child under the age of 13, we will delete that information. If you believe we might have any information from or about a child under the age of 13, please contact us at legal@fridaysdog.com.

 

10. Changes to Our Privacy Notice.

We reserve the right to update or change this Privacy Notice at any time. If we make a material change to our Privacy Notice, we will provide notice to you (for example, by email and/or posting on our website) that our privacy practices have changed and will provide a link to the new policy. In the event we make a material change to how we use your personal information, we will provide you with an opportunity to opt out of such new or different use. The date this Privacy Notice was last revised is at the top of this page. We encourage you to review this Privacy Notice periodically to check for any updates or changes.

 

11. Data Transfers.

We are based in the United States. When we obtain information about you, we may transfer, process, and store such information outside of the country in which you reside, including in the United States. By using the Services, you consent to the transfer to and processing and storage of your information in countries outside of your country of residence, which may have different data protection laws than those in the country where you reside.

 

12. Contact Us.

If you have any questions about this Privacy Notice or our information practices, please call us at 1-800-364-4049, email us at bark@fridaysdog.com.